ATHENA is a service and consulting company. Its main focus lies in the fields of marketing, IT, controlling and accounting. The name ATHENA alludes to the goddess of wisdom, knowledge and art, and was chosen because of the company’s advisory activities. The logo portrays the goddess’ profile in a simple and modest way. The color scheme of black and white is similarly understated.
BRANDING // YEAR: 2013 // CLIENT: ATHENA HOLDING GMBH